If we’re to meet the UK’s goal of net zero by 2050, one of the areas we need to transform is how we heat our homes. Our new research gives consumers a voice about adopting lower emission ways to keep the nation warm. If we’re to achieve the UK’s goal of reaching net zero emissions by 2050, we’re going to have to change the way we heat our homes; as the heating sector (across residential property, businesses and industries) accounts for 37% of UK emissions, according to Government department BEIS. It’s vital that we listen to consumers about what they want from the move to low-carbon heating and, with this in mind, we recently undertook some in-depth research with members of the public. Using several small ‘focus groups’, with a total of 60 consumers from diverse demographic groups and from different areas of the country, revealed some fresh insights into what matters to them. 93% of consumers said that climate change was a serious or very serious issue, but only 5% identified heating as one of the more significant contributors to UK carbon emissions. They were more likely to point to power, transport or agriculture. Consumers were confused by the relevant government targets but were still taking action and modifying behaviour to reduce their contribution to climate change.
National Grid 23rd Sept 2020 read more »